Word has it that after appearing on ITV’s Jonathan Ross show this weekend clad head-to-toe in cult label BOY London, Rihanna has boosted the sales profits of the clothing brand sold in Selfridges by 45%!
When being photographed out and about in London over the past weeks in BOY London and Trapstar apparel something about Ri-Ri’s casual attire caught my eye - the snapback. Her outfit hasn’t been complete without one.
Now all of a sudden it’s no longer guys rocking the flat caps, so many girls are into this style too. A few snapback spots I’ve come across already are Teyana Taylor, Rita Ora, Ciara, (but she’s been on this from a while back).
Snapback hats have been popping up on the crowns of celebs for a while now but with the exposure their getting from this popstar, I suspect it won’t be long until this trend trickles into the mainstream.
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